Welcome to the battle between the top two tools for Amazon Sellers. Helium 10 and Jungle Scout have been under consistent debate regarding which one of these is worth it. Which one is the best tool for Amazon sellers? If you’re curious, this is your stop to making the judgment.
This review will go through each platform and analyze its features, pros, and cons. You will have information to bid them against each other. There will be a verdict and our opinion of what we think is the best. However, the information is unbiased and attempts to help you understand the two.
Helium 10 vs. Jungle Scout – A Detailed Review
Therefore, you would be able to make a sound judgment. With that being said, let’s begin the comparison:
Jungle Scout – Overview
Jungle Scout is a straightforward tool to provide research tools and resources to Amazon sellers. It is relatively easy for beginners, especially with libraries with information regarding various features. Of course, due to its ease and user-friendly appeal, it has gained much recognition.
1. Affiliate Asset
Apart from Amazon selling tools, it also brings you a complete array of features to assist in affiliate marketing. That’s what makes it so competitive. It is not just for sellers but also the affiliate marketing experts.
2. Robust Research
As a research tool, you have complete insight regarding the similar products you want to sell. You will get consistent information about the latest trends regarding the product. The keywords will be in sync and according to the latest search information. More importantly, you can even audit your product information to gauge the relevance to the queries.
3. Competitor Audit
You can conveniently review the best-selling products, even those that rank higher than you but are similar to your product. It allows you to get reviews, insights on the development, and much more. Through this audit, you can determine how well the competitor’s overall marketing tactic worked.
4. An Easy Collection
Jungle Scout keeps it simple for the users. Instead of an array of apps and tools to learn and understand, you have two tools in the collection. There is a web app tool that will work as the primary hub. Then there’s the chrome extension that works with all chromium-based browsers. Thus, you can learn to use these conveniently to grow the business as an Amazon Seller.
5. Notable Jungle Scout Features
There are various features and tools that Jungle Scout offers. We will break the most relevant ones into simple language for you to understand. These are not the names of the tools or functions, but just an easy to read the title of the features Jungle Scout provides combined:
6. Product Database
Primarily, you have a broad and highly versatile product database with Jungle Scout. It most likely has almost all products that exist online. Thus, you can conveniently research for every product, especially in correlation to your area.
7. Product Ranking
Apart from getting access to any product’s information, you can check out their ranking. You can compare your products with the winning products, or another product with the winning product, and so on. It gives you insight into tactics and competition.
8. Complete Information
When you audit any product, you will gain complete sales history and reviews. You will also learn any price changes and various tactics the seller used to make things possible.
9. Niche Hunter
You can explore various products from unique categories. Thus, if you want to be an affiliated seller, this is a fantastic tool to find products in the niche you specialize in.
10. SEO Research
You can conduct thorough keyword research, which allows you to understand the most effective way to gain ranking. It makes things borderline easy for you to use.
11. Relevancy Ratings
You can also check whether your product page and the content are optimized correctly according to the SEO and keywords from popular products.
Benefits Of Jungle Scout:
- Cost-Effective: Jungle Scout is cheaper than its competitors for the same features they provide.
- Easy To Use: There’s no doubt that Jungle Scout has an intuitive interface that even less tech-savvy individuals can get used to.
- Higher Accuracy: Developers only had to focus on two tools. As a result, they have enhanced Jungle Scout’s accuracy compared to many other tools, like Helium 10.
- Complete Data: You can get insights and information regarding any product on the Amazon database. It includes keyword research, comparison, and much more.
- Strategic Insights: Before initiating or making changes to the page, you can evaluate it with Jungle Scout to see the ranking and results.
Drawbacks Or Cons:
- Not Universally Compatible: Jungle Scout primarily requires a PC system if you want to use it. Although the website does work with Mobile, there isn’t a compatible Mobile app.
- No Free Access Or Trial: Jungle Scout doesn’t offer free trials or access to tools and extensions.
- Lacks Tools: As it is bare, essential, and straightforward, despite the compelling array of features, it lacks tools. Most of these tools are something competitors, like Helium 10, bring us a complete suite.
Helium 10 – Quick Review
Helium 10 is a collection of various tools and apps that assist Amazon Users. It started with around 10 tools designed to help, hence the name. Over time, it has grown with the technology to bring you more tools and apps.
In many ways, it is similar to Jungle Scout. You can conduct keyword research and find the ones that rank higher. There is a complete competitor auditing tool, but you can also spy on them as they change their strategy. Similarly, you can check for various trends and see if there is a growth in product demand.
1. FBA Amazon Seller Specific
While Jungle Scout also helps with affiliate marketing, Helium 10 specifically boosts your business as a seller. If you have a Amazon FBA seller program member, this one is for you.
Additionally, you have tools to evaluate your product page in real-time as you make changes. Thus, you can make changes for a better ranking without relying on experience and research.
2. A Professional Suite
While Jungle Scout is easy to use and beginner-friendly, Helium 10 is more for professionals. It gives that appeal of professionalism in its tools. You get various tutorials, classes, and articles that assist you in learning the tool. Hence, it requires you to invest time to learn it. Once you do, you can utilize it to the maximum potential.
3. Settle To Your Goals
This being said, Helium 10 can settle and mold according to the user’s requirement. Whether you need a higher ranking, more conversion, or better exposure, you can get it all by determining the objective at the time. It allows you to tunnel vision for the best results.
4. Free Browser Extension
While Helium 10 isn’t completely free, it offers a Google Chrome extension available for free. You can use it to get a grasp of the tool. It also rolls out various enticing offers that make it cost-effective. If you compare it to Jungle Scout, it might be cheaper.
5. Notable Features Of Helium 10
Helium10 does have similar features to Jungle Scout. However, some stand out. Some of these are similar to Jungle Scout with a little better approach, which puts things in Helium 10’s favor. Here is a quick overview:
6. Spreadsheet Keywords
Unlike other tools, Helium 10 organizes all of the keywords in a spreadsheet. You can check the ranking, volume, and other essential information conveniently.
7. AI Data-Driven
If you have a specific end goal to meet or an objective to achieve, the AI-drawn tools will provide you with various strategic insights for the optimum result according to your goals.
8. Reverse Audit Analysis
Helium 10 doesn’t just provide you with an insight into the competitor. It can reverse engineer all the keywords and tactics. Thus, you can immediately start using them if you want to do the old-school ‘copy-pasting.’ It also brings you better insights.
9. Black Box
As an Amazon Seller, you can find various products that are high in demand but not available everywhere. By doing so, you will be a more accessible investor in the area for monopoly tactics.
10. Human Error Insight
Most of the tools are too precise and accurate. Helium 10 also brings you the ‘potential’ misspellings of the keywords and queries people make. For better results, you can incorporate these in your strategies, especially if they are high in the ranking.
11. Refund Genie
Amazon does provide refunds and compensation for product loss and other problems. However, not many people know how to do that. Refund Genie brings you a complete assortment of instructions and tools to get your refund. It minimizes your loss and boosts your profits.
Advantage Of Using Helium 10:
- Free Services: As mentioned earlier, while Helium10 isn’t completely free, it does come with a free chrome extension.
- 30-Days Trial: Helium 10 does offer a money-back guarantee with a 30-day trial of the premium features. Hence, you can make a better buying decision.
- Complete Suit: There are many tools to use and understand to flourish as an Amazon Seller.
- High Accuracy: While not as high as Jungle Scout, Helium 10 has a remarkable accuracy compared to other tools.
- Proper Customer Support: The support team is fantastic, and you also have access to all guides, articles, and instructions to learn using the tools.
Cons Of Using Helium 10:
- Expensive: Helium 10 is still more costly than Jungle Scout
- Requires Time And Dedication: There’s no doubt that you will first have to learn it before using it.
- Not Beginner Friendly: While it does have all the databases for instructions, it is not a beginner-friendly tool.
- Too Much To Confuse: The availability of too many tools (more than 10) makes it confusing for users to understand and use all of them.
Helium 10 vs. Jungle Scout – Things That Matter
Now that you’ve gotten most of the essential information about each tool, it is time for you to move to the actual comparison. For this, we will mostly omit the standard tools and functions. This review will focus on each Amazon seller utility’s specific tools and capabilities.
Even though they have different names, their functions are the same. From the above-given information, you would know:
- Both tools provide you a list of products with information to pick and sell
- Both tools help you reverse engineer competitors’ pages, keywords, and much more.
- You can look at the competitor’s performance and product to understand how they are doing.
- It is easier for you to use these analytics tools to form any strategy.
- Both offer you chrome extensions and app versions. None of them stand out.
Therefore, if you’re looking for something that does all of that, it all comes down to your seeking price and efficacy. However, some unique things stand out, given below.
Jungle Scout – Supplier Database
This is more of an exclusive list of verified sellers on Amazon. It filters out all other competition and gives you the highest-ranking ones. If they change their page and strategy, you will learn about it. That’s what makes this quite an appealing feature.
Jungle Scout – Giveaway Platform
If you’re running out of ideas for the sale or offers, the Giveaway platform helps you come up with new ideas. It can help you reach your sales end goals and much more. This is unique and can help with the advertisement endeavors for your product.
Helium 10 – Refund Genie
Refund Genie is exclusive to Helium 10, and there isn’t any similar option for it in Jungle Scout. If you need to learn proper methods of getting a refund for your items, incredibly damaged or canceled orders, this is a great choice.
Helium 10 – Competitor Keyword Spy
Helium10 isn’t limited to SEO keywords and page analysis. It gives you a comprehensive list of all other measures as well. It will tell you if the competitors used any PPC campaign, SEO tools, and different integrations as a competitor spy tool. Thus, you get complete information and not just bare basics.
Battle Of Accuracy:
We’ve consistently talked about the accuracy of Jungle Scout and Helium 10. There have been mentions that Jungle Scout is more accurate, but Helium 10 is also more accurate than other tools. How true is that? Here is a quick overview:
Helium 10 Has an Accuracy Of 76%:
It means that Helium 10 is only inaccurate around 24% of the time. That is also divided among other possibilities:
- Out of 24%, 8% still claim that the product will sell at least 1/3rd of the prediction, and another 8% also claims that it can sell up to half of the predictions.
- Finally, the remaining 8% is the only way the product won’t sell at all.
- So, in short, the accuracy for sales is still 92% if you want to be optimistic.
No tool is perfect. Helium10 is very accurate. You can also change the accuracy factor drastically according to your use of the tool.
Jungle Scout Has an Accuracy Of 85%:
Now that seems like a significant jump in comparison to Helium 10. It’s almost a gap of 10%, and we all know that it can make quite a difference in business. But things aren’t always the way they seem.
Let’s break it down further:
- 15% of Inaccuracy is broken down into 5% Of 1/3rd sales, and 5% of total half sales with 5% chances of complete failure
- If you combine that, then it has an accuracy of around 95%
Now, if you compare that 95% to 92% Of Helium 10, the difference becomes a little more insignificant.
Of course, it is easier to use Jungle Scout, so you have to give it props.
Helium 10 vs Jungle Scout: Customer Support & Resources
When it comes to having the best tool to improve sales, oddly, some users first look at the customer support and resources. Having robust customer support can help solve the query quickly and assist you in accessing the tool.
Jungle Scout and Helium 10 claim to have an excellent customer support system. But do these tools provide what it claims? Let’s check it out.
Jungle Scout: Resources & Customer Support
When I first accessed Jungle Scout’s customer support, I came across a plethora of resources that helped me quickly get the answers to queries. It offers services like Jungle Scout Academy, which teaches you all you need to know about amazon sellers. It has a plethora of knowledge in the field of its resources and a personal blog with various in-depth case studies.
If you have any problems using the tool, contact the company’s customer service department. I received a prompt response from their customer service representatives. They are available 24 x 7 nights to attend the queries, which I love the most about the Jungle Scout.
Helium 10: Resources & Customer Support
On the other hand, when I came across Helium 10 customer support, I found similar features like Jungle Scout at first glance. But, Helium 10 offers many training materials that let you use the tool very easily. Above this, you can access the Helium 10 Freedom Ticket course with the premium plan. With this plan, you will know how to make more sales on Amazon.
Besides that, the customer support system of the Helium 10 is no less than the Jungle Scout. You get a quick response to your queries from the customer support system.
Helium 10 vs Jungle Scout: Pricing Comparison
Before making any decision, we pay attention to the pricing plans of the tools we use. This helps to know whether the plan is worth improving the sales or not. So, let’s check out the pricing plans of both these tools to know which tool is worth having.
Jungle Scout Pricing Plans
Jungle Scout provides three different pricing plans for the users. The plans are listed below:
Note: If you are looking to get started with Jungle Scout, check our working Jungle Scout Discount Coupon here.
This Jungle Scout subscription is suited for new Amazon sellers and costs $49 per month. You’ll get a single-user license with Jungle Scout chrome extensions with this bundle. Additionally, you get access to the features like a product launch, keyword finder, and many more.
This plan is for Amazon sellers who want to grow their business. This membership provides everything in the base plan plus extras like multiple user access, product finder, historical analysis, keywords trackers, review automation, and more.
For this plan, sellers need to pay $129 per month, and this plan is excellent for those Amazon sellers who want to expand their business. This plan includes all the features offered by the Jungle Scout, and users can easily access historical data, pricing history, and 1000 ASINs trackers.
Helium 10 Pricing Plans
Compared to the Jungle Scout, Helium 10 has four different pricing plans for the sellers who want to grow their business.
Note: If you are looking to get started with Helium 10, check our working Helium 10 Coupon Code here.
Starter Plan- At $39 per month
This plan is for a basic understanding of the tools. The tool is excellent for beginners to start selling products and find the best products to make sales on Amazon. It gives you access to the features like X-rays and Freedom Ticket.
Platinum Plan- At $97 per month
The Plan provides you with solutions such as keyword tracker, index checker, ASIN alerts, and other features. The best thing is you get a 30-days money-back guarantee so you can easily give a try to the subscription plan without worrying. This would be excellent for growing business.
Diamond Plan- AT $197 per month
The plan includes all the features and is perfect for expert sellers. You get access to multi-user logins, inventory management, sellers account, and many more features.
Elite Plan- At $397 per month
If you are an advanced level seller and need instant sales results. This would be beneficial for the advanced level sellers and offer periodic training about how to excel as an FBA seller.
Helium 10 VS Jungle Scout – The Winner
There isn’t exactly a clear winner. After all, Helium 10 is a little more complex to use, and you can also increase your accuracy rates. Meanwhile, Jungle Scout is easier to use with tested and calculative risk. It all comes down to your requirement. Jungle Scout might be better if you want to span out and use an affiliate program. Here is a quick tip:
Helium 10 Is Great For Professionals –
Any enterprise, manufacturer, or factory outlet would benefit from Helium10 more. You’d have to hire a professional team for it, but it will be worthwhile. Alternatively, if you’re willing to spend time learning it, you can also become a professional. With the complete suite, that’s what it is excellent for.
Jungle Scout Is Great For Beginners –
Jungle Scout might be better if you are new to Amazon Seller tools or don’t have much budget. Of course, it is straightforward and suitable for any business that doesn’t have the workforce and resources to operate.
Frequently Asked Questions:
It’s the same as wondering whether you need Digital Marketing Tools or not. The reason for using them is the same, the access to better resources and information. You can do fine without these tools, but utilizing Amazon Seller tools like Helium 10 and Jungle Scout would be better.
Jungle Scout is already cheaper, while Helium 10 often rolls out frequent offers and discount coupons. You can check out their official websites to find out more about any of these offers.
Yes. A dedicated system would be essential to ensure the proper functioning of the tools. Some of these can be used with tablets or mobile phones. But nothing can beat the ease of using them on the PC. Therefore, you should undoubtedly get a PC for these tools.
Yes, you can. Although it wouldn’t make sense, you can use both of them if you’d like. There’s no limit to how many tools you can use. It is up to your choice and budget.
This concludes the battle between the two. Companies are using fancy names, but it is just the same tools with different names. Therefore, it gets challenging. It is like asking whether you should use One Drive Or Google Drive. You would have to check for the company’s history, its succession, and reviews of the people. Both Helium 10 and Jungle Scout are great options. It all comes down to what you would be more comfortable using.
Therefore, it would be better to get them for a test ride. Helium 10 offers such leisure while Jungle Scout doesn’t. So go ahead and get your perfect collection of tools to thrive as an Amazon Business Seller.